Optima Health is changing our name to Sentara Health Plans to better reflect our enhanced focus on promoting the overall health and well-being of our consumers. You may already know Sentara as a trusted provider with more than 300 sites of care in neighborhoods across Virginia and North Carolina. We are rooted together in the same mission–to improve health every day. Under this new name–Sentara Health Plans–we will be able to further integrate our health plans under a single, unified brand. And, by providing healthcare that is simple, personal, and more affordable, we are practicing the future of healthcare today.
A company’s brand is not just a logo or a name, but it represents our identity, values, and what we represent to our consumers–the members and communities–who are at the center of everything we do. While you will notice gradual changes to our name and logo, you will still have access to great benefits, service, and doctors. Here are answers to questions you might have about what our name change means for you.