Northwest True Value
Northwest True Value, Roanoke Valley
Actual Members

“We Choose Optima Health Because…
they're big enough to handle what we need, but they're small enough to have a face behind the business.”

Charles Overstreet, Owner, Northwest True Value

Northwest True Value, locally owned and operated since 1947, is an integral part of its surrounding community. Wanting to provide continued local support, True Value chose a Virginia company to handle their coverage - Optima Health.

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About Northwest True Value

Locally owned and operated since 1947, Northwest True Value offers a broad range of products and services to meet the needs of our customers and community. With eight convenient locations, Northwest True Value offers all the expert advice and supplies you need for projects and everyday use. Our mission is to provide extraordinary service to our customers by providing the resources and tips to enable you the satisfaction of a job well done. To learn more, visit

Photos: Northwest True Value

About Optima Health

Optima Health stays on the forefront of innovation with our commitments to a collaborative approach, accountability for performance, and dedication to excellence.

Optima Health offers a robust suite of solutions for businesses, including a broad spectrum of innovative products and service solutions designed for employers, employees, and their families. Progressive plan designs encourage greater member participation in healthcare decisions and can reduce administrative costs while improving service quality.

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